Check out Ecommerce Warchest for exclusive curated deals to run your ecommerce business better! Note: These items are for doing tabletop products with a setup that is small enough to be left in the corner of a room or garage. This type of light caters to products with physical details that need to be highlighted to impress an online shopper. The white backdrop will reflect white light back onto your product and prevent any color spills. But for many types of products, it's completely acceptable to shoot product photos on a smartphone. You can get yourself a lightbox, which can disperse light evenly and minimize shadows. But, it's easy for a real-world background to steal the focus of the photo, making it unclear which item in the photo you're actually selling. There’s nothing more annoying than receiving your online purchases and discovering that they’re nothing like what you imagined. A single lighting setup might not work for every single product -- a lighting arrangement that works for some products might weaken the appearance of others. It's also known as "soft light" because the sun casts a larger, softer range of light than, say, a lamp shining directly on the product. In this post, I’ll show you how to set up your very own DIY studio and shoot your own product photos. You can see the first here: Equipment Tips for Quick and Efficient Studio Product Photography. This is likely to happen when you resize your products by eye. However, smartphone cameras are getting better and better, and the trick to great product photography is actually in the setup. As a general rule, you should stick to just one type of light per photo -- natural or artificial. It’s not the only way; there are a number of background removal tools online and you can try using the magic wand and quick selection tools in Photoshop too, but you’re unlikely to get a clean cut around the product. Not only is the work attractive, it is reasonably priced and on time. These three elements will determine how light or dark your image is, and the idea is to find the perfect combination for your setup and product. It will be easier to bring out the ideas in your mind to life. I don't have data to back up that statement (yet). You’ll have to play around with the pen tool yourself to get the hang of how they work. The product is used by, worn on, or shot with a person (people tend to look better in natural light). This screws into your camera and holds it in place when you're shooting from the tripod. Consider first whether you'd like a white background or a more dynamic, real-world background. Some items you already own! This is the second part of a series that will explore a studio setup aimed at product photography. If your products are longer vertically, a portrait template might be better. Here's an easy list of tips and tools to get you started, along with real examples of product photos that demonstrate this advice. Adding natural light to an artificially lit photo can soften a product that's meant to look sharp, and adding artificial light to a naturally lit photo can sharpen a product that's meant to look soft. If you try this method, please post an image of your setup and a final product photo. Even smartphone cameras can pick up little blemishes on a white wall that you wouldn't notice with the naked eye. A product photography setup at home will make things very convenient and let you shoot even in quarantine. Open your image in Photoshop and go to File > Export > Save for Web (Legacy)… A window will appear which will allow you to choose your export quality. Trying to create a home studio on a budget? Even the most basic products need the correct equipment, lighting, and space to produce beautiful images that sell shoppers right from the purchase page. By combining image capture, editing, processing (and in the case of 360 product photography, 360 product view creation into a single software program, users can expect unparalleled workflow efficiencies. There are also a number of iOS and Android apps that allow you to control some of the manual settings (though the results won’t be the same as using a DSLR). Instead, make your own standalone bounce card positioned opposite your main light source. Product Photography Goals. If you’re interested in learning more about product photography for product pages, check out this post. The trick is to find an aperture large enough to produce a well-lit photo, but small enough to capture the entire product clearly. Find the right lighting conditions. For beginners to product photography, this bounce card can effectively replace your fill light, which counters the hard light from the camera flash or lamp that's facing toward the front of your product. For smaller products, definitely opt for a shooting table and do tabletop photography; it’ll give you more flexibility with how you position the backdrop in relation to the light source because of how portable it is.